Building a Culture of Preparedness

Preparedness Begins With a Shared Language

A Shared Social Language for Preparedness What We Can Learn from How Other Countries Normalize Preparedness Occasionally you encounter something that will change how you look at something familiar to you. A YouTube video about Preppers and Preparedness made me stop and think. As with most things, every once in a while something comes along … Read more

The Lost Recording Session with Trey Morriss

The Lost Recording Session cover

The Lost Recording Session with Trey Morriss: What Happens When the Plan Fails but Leadership Shows Up As someone who teaches preparedness, resilience, continuity, and leadership, I often remind people of a simple truth: Plans matter. But plans alone do not prepare you. That truth hit me square in the face during a recent episode … Read more

Proactivity vs. Reactivity

Proactivity vs. Reactivity: The Leadership Difference That Determines Outcomes It happens to the best of leaders. At the most inopportune moment, stress surfaces and, even before you know what is happening, you have reacted in a way that you later regret. This phenomenon is so common that it is almost a expected. But what causes … Read more

The Power of One Decision: CPR, Resilience & The Ripple Effect

Brad & Kiera Newbury graphic

When Preparedness Becomes Personal: Ordinary People Can Do Extraordinary Things CPR preparedness is a very practical area for a family to become prepared in, yet it is one of the most underrepresented preparedness areas that we encounter in the work that we do until there is an actual emergency. I recently had the privilege of … Read more

Chapter 11: Boards, Funders, and Stakeholders

Chapter 11 Boards Funders and Stakeholders

Leadership Before Confidence Is Lost There is a moment during every major disruption when leaders realize the crisis is no longer internal. The conversation leaves the operations room and enters the boardroom. Questions begin to surface quickly: Were we prepared? What systems failed? How exposed are we? What happens next? Can leadership still be trusted? … Read more