A Shared Social Language for Preparedness What We Can Learn from How Other Countries Normalize Preparedness Occasionally you encounter something that will change how you look at something familiar to you. A YouTube video about Preppers and Preparedness made me stop and think. As with most things, every once in a while something comes along … Read more
The Earliest Sign Your Company Isn’t Prepared for Disruption (And What To Do About It) The Hidden Risk Most Leaders Miss Most leaders believe disruption preparedness is about plans, tools, or budgets. But in reality, the earliest warning sign is far more subtle, and far more dangerous. It’s assumption. When leadership assumes “everyone knows what … Read more
From Prepared Families… to Prepared Communities Why 2026 Isn’t Just Another Year There’s a funny thing about resilience — nobody cares about it… …until the lights go out. …until the kids are scared. …until payroll is delayed. …until the school PA system says “This is NOT a drill.” And yet, 2025 proved something powerful. When … Read more
Inside the eCERT Program: A New Model for National Disaster Readiness A groundbreaking conversation with eCERT founder Mark Matheson on building a new national model for rapid, tech-driven disaster readiness. When disasters strike, the real question isn’t if help will come, it’s how fast, how capable, and how prepared that help truly is. In this … Read more
Fortify Your Future Today Why This Month Matters September is more than the end of summer and the start of fall—it’s National Preparedness Month, a nationwide reminder that disasters don’t wait for a convenient time to strike. Each year, FEMA and Ready.gov lead this campaign to help families, businesses, and communities strengthen their ability to … Read more
